[MakeLV] Fwd: HIVE4A Logo Concepts

Tyler Worman tsworman at novaslp.net
Wed Dec 29 22:32:55 CST 2010


I'm a fan of (in order from most to least favorite):
2: This one is just cool. I like the hive. Could even add a bee to that if
needed.
5: Orbits were nice and I liked the font.
1: I like the font.

Not a huge fan of 3/4, they are not terrible by any means. I just think it's
has way too many hive references (but I think image 2 is nice)..

On Tue, Dec 28, 2010 at 4:01 PM, David Smith <dsmith at davinci-center.org>wrote:

> 1: love the art-deco feel and like the subtlety of the styling exercises -
> it's graphically stunning, but it could as easily be an insurance company
> 2: lukewarm on this one - not sure why, not crazy about the font
> 3. dislike pretty much everything about this one - especially colors and
> the honeycomb (and yes, I know I started the honeycomb thing)
> 4: really like the hacked bee - this is my second favorite after #1   Use
> this bee with the font from #1?
> 5. like the sense of activity and the orbits would make a nice tie in to
> the Da Vinci Science Center logo if we do end up collaborating, but it might
> be too close otherwise
>
> Dave
>
> On Tue, Dec 28, 2010 at 3:03 PM, Matthew Tuerk <mtuerk at allentownedc.com>wrote:
>
>> All-
>> Some exciting concepts for a logo here. Thoughts?
>>  Matthew Tuerk
>>
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>> Begin forwarded message:
>>
>> *From: *Curtis Johnson <curtis at 401creative.com>
>> *Date: *December 28, 2010 2:08:53 PM EST
>> *To: *Matthew Tuerk <mtuerk at allentownedc.com>
>> *Subject: **HIVE4A Logo Concepts*
>>
>> Hi Matt-
>>
>> We've worked up a number of logo concepts for HIVE4A.  It is our opinion
>> that a great logo has to work in black and white form at it's most basic
>> level.  Most of the concepts below adhere to this philosophy.
>>
>> *Concept 01*
>> *I felt like the entire premise of a "hacker" co-working space should be
>> something shrouded in a bit of mystery.  The result was a very clean but
>> customized font that had a few identifiable markers.  For this concept we
>> stayed away from the obvious "Hive" imagery though I did include a subtle
>> honeycomb texture on the styling exercises.  It includes an "alternative
>> use" version as well as some quick styling options (see "testserver" links
>> below).  *
>> *
>> *
>>
>> *Alternative Use *
>>
>>
>> *Styling Exercises*
>>
>> http://testserver.401creative.com/H4A/Hive-Style-01.jpg
>> http://testserver.401creative.com/H4A/Hive-Style-02.jpg
>> http://testserver.401creative.com/H4A/Hive-Style-03.jpg
>>
>> *Original Font Face*
>>
>>
>> *Concepts 02*
>>
>>
>> *Concept 03*
>>
>>
>> *Concepts 04*
>>
>>
>>
>> *Concept 05*
>>
>>
>>
>> I think we've put a lot of ideas in front of you and we look forward to
>> hearing your feedback.  Our currently hourly log is at 3HR.
>>
>> Best regards-
>>
>> Curtis
>>
>>  *Curtis Johnson*
>> *Co-Founder / Art Director*
>> *
>> *
>>
>>
>>
>>
>>
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>
>
> --
> David L. Smith
> Da Vinci Science Center
> Allentown, PA
> http://www.davinci-center.org
>
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