<html><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; ">All-<div>Some exciting concepts for a logo here. Thoughts?</div><div><div> <div style="color:00226B"><h1 style="font-size:12px">Matthew Tuerk</h1> <p style="font-size:10px">Assistant Director<br> Allentown Economic Development Corporation<br> (610) 435-8890 (w)<br> (610) 653-3064 (c)<br> <a style="text-decoration:none; color:00226b" href="mailto:mtuerk@allentownedc.com">mtuerk@allentownedc.com</a></p> <p style="font-size:10px"><a style="color:6B4A00" href="http://allentowngoodnews.blogspot.com">Allentown Good News Blog</a><br> <a style="color:6B4A00" href="http://www.facebook.com/pages/Allentown-Economic-Development-Corporation/212098131917">Find us on Facebook</a><br> <a style="color:6B4A00" href="http://twitter.com/allentownedc">Follow us on Twitter</a><br></p> <em style="font-size:8px">CONFIDENTIALITY NOTICE The information in this email may be confidential and/or privileged. This email is intended to be reviewed by only the individual or organization named above. If you are not the intended recipient or an authorized representative of the intended recipient, you are hereby notified that any review, dissemination or copying of this email and its attachments, if any, or the information contained herein is prohibited. If you have received this email in error, please immediately notify the sender by return email and delete this email from your system.</em></div> </div><div><br><div>Begin forwarded message:</div><br class="Apple-interchange-newline"><blockquote type="cite"><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="3" color="#000000" style="font: 12.0px Helvetica; color: #000000"><b>From: </b></font><font face="Helvetica" size="3" style="font: 12.0px Helvetica">Curtis Johnson <<a href="mailto:curtis@401creative.com">curtis@401creative.com</a>></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="3" color="#000000" style="font: 12.0px Helvetica; color: #000000"><b>Date: </b></font><font face="Helvetica" size="3" style="font: 12.0px Helvetica">December 28, 2010 2:08:53 PM EST</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="3" color="#000000" style="font: 12.0px Helvetica; color: #000000"><b>To: </b></font><font face="Helvetica" size="3" style="font: 12.0px Helvetica">Matthew Tuerk <<a href="mailto:mtuerk@allentownedc.com">mtuerk@allentownedc.com</a>></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font face="Helvetica" size="3" color="#000000" style="font: 12.0px Helvetica; color: #000000"><b>Subject: </b></font><font face="Helvetica" size="3" style="font: 12.0px Helvetica"><b>HIVE4A Logo Concepts</b></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; min-height: 14px; "><br></div> </div><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; ">Hi Matt-<div><br></div><div>We've worked up a number of logo concepts for HIVE4A. It is our opinion that a great logo has to work in black and white form at it's most basic level. Most of the concepts below adhere to this philosophy.</div><div><br></div><div><b>Concept 01</b></div><div><b><span class="Apple-style-span" style="font-weight: normal; "><b><span class="Apple-style-span" style="font-weight: normal; ">I felt like the entire premise of a "hacker" co-working space should be something shrouded in a bit of mystery. The result was a very clean but customized font that had a few identifiable markers. For this concept we stayed away from the obvious "Hive" imagery though I did include a subtle honeycomb texture on the styling exercises. It </span></b>includes an "alternative use" version as well as some quick styling options (see "testserver" links below). </span></b></div><div><b><span class="Apple-style-span" style="font-weight: normal; "><br></span></b></div><div><img height="264" width="244" apple-width="yes" apple-height="yes" src="cid:A82AB014-BC54-4057-B2D1-1845C9FDC9C7"></div><div><br></div><div><b>Alternative Use </b></div><div><br></div><div><img height="320" width="228" apple-width="yes" apple-height="yes" src="cid:F181740D-A132-41A9-9FA7-57298A60DF4F"></div><div><br></div><div><b>Styling Exercises</b></div><div><br></div><div><a href="http://testserver.401creative.com/H4A/Hive-Style-01.jpg">http://testserver.401creative.com/H4A/Hive-Style-01.jpg</a></div><div><a href="http://testserver.401creative.com/H4A/Hive-Style-02.jpg">http://testserver.401creative.com/H4A/Hive-Style-02.jpg</a></div><div><a href="http://testserver.401creative.com/H4A/Hive-Style-03.jpg">http://testserver.401creative.com/H4A/Hive-Style-03.jpg</a></div><div><br></div><div><b>Original Font Face</b></div><div><br></div><div><img height="264" width="244" apple-width="yes" apple-height="yes" src="cid:3B4F133B-5841-46B8-B119-8699A671C43D"></div><div><br></div><div><b>Concepts 02</b></div><div><br></div><div><img height="129" width="324" apple-width="yes" apple-height="yes" src="cid:404B3764-08F8-4A75-92A6-F821BA787447"></div><div><br></div><div><b>Concept 03</b></div><div><br></div><div><img height="167" width="324" apple-width="yes" apple-height="yes" src="cid:015B69ED-6F52-457D-B184-10F8514681DD"></div><div><br></div><div><b>Concepts 04</b></div><div><br></div><div><img height="155" width="324" apple-width="yes" apple-height="yes" src="cid:9D95EED8-7939-4917-9A08-9ECEF1B7C376"></div><div><br></div><div><img height="161" width="324" apple-width="yes" apple-height="yes" src="cid:8374A2ED-D180-41DF-BFAB-4290FC17A920"></div><div><br></div><div><b>Concept 05</b></div><div><br></div><div><img height="129" width="324" apple-width="yes" apple-height="yes" src="cid:6F8D12DC-6C7E-449D-B87D-3E6CD0E4ECD4"></div><div><br></div><div><br></div><div>I think we've put a lot of ideas in front of you and we look forward to hearing your feedback. Our currently hourly log is at 3HR.</div><div><br></div><div>Best regards-</div><div><br></div><div>Curtis</div><div><br></div><div apple-content-edited="true"> <span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-align: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="font-size: 12px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; "><i style="font-family: Arial; font-size: 13.3px; font-style: italic; ">Curtis Johnson</i></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; "><i style="font-family: Arial; font-size: 13.3px; font-style: italic; ">Co-Founder / Art Director</i></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="3"><span class="Apple-style-span" style="font-size: 13px; "><i><br></i></span></font></div></div></span><br class="Apple-interchange-newline"><span></span><span></span></span><span><img height="100" width="100" src="cid:A5A47B29-9275-44C0-9CCA-BF13EAAB320B"></span><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-align: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="font-size: 12px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><div><br class="Apple-interchange-newline"><br class="Apple-interchange-newline"><br class="Apple-interchange-newline"><br></div><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; ">4O1creative, ltd. | 3736 Broadway, 1st Floor | Allentown, PA 18104</span></font></div><p style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; "> </span></font></p><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; ">Office: 610.871.0490</span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="4"><span class="Apple-style-span" style="font-size: 13px; ">Mobile: 310.592.5997</span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="3"><span class="Apple-style-span" style="font-size: 13px; "><br></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="3"><span class="Apple-style-span" style="font-size: 13px; ">Featured: <a href="http://www.figlancaster.com">www.figlancaster.com</a></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="3"><span class="Apple-style-span" style="font-size: 13px; "><br></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><font class="Apple-style-span" face="Arial" size="3"><span class="Apple-style-span" style="font-size: 13px; ">Social: facebook.com/401creative</span></font></div></div></span><br class="Apple-interchange-newline"></span><br class="Apple-interchange-newline"></span></span> </span></span></div><br></div></blockquote></div><br></div></body></html>